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All In: How Obsessive Leaders Achieve the Extraordinary Hardcover – July 7, 2020

Extraordinary leaders share a passionate commitment to achieving their vision that borders and sometimes crosses the line into obsession. All In shows why obsession, if properly focused and managed, is both necessary and productive. Advances in any endeavor almost always depend on a small group of individuals who are completely consumed by the goal they’re pursuing. When these leaders and teams are successful, everyone benefits from their obsessive nature.

All In explores the three obsessions underlying the achievements of the greatest leaders: delighting customers, building great products and creating an enduring company. By taking you inside the success stories of iconic leaders, including Jeff Bezos of Amazon, Elon Musk of Tesla, and Steve Jobs of Apple, author Robert Bruce Shaw shows the upside of obsession and the practices that support it. Learn why…